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Gurjar Indian Heritage Fest – Resounding Success!

Eshani Shah

GURJAR Indian Heritage Fest – Resounding Success!


Wow, another successful event – Indian Heritage Fest put together by the GURJAR committee on Saturday, September 10th at the Lowell Sampas Pavilion.

This event is an annual offering from GURJAR. We started 5 years ago and typically attracted fortyish vendor booths in initial years. Last year, just out of COVID, we had only thirty vendors. But this year the event blossomed and there were FIFTY plus vendors encompassing non-profits, food, clothing, jewelry, and various businesses. Despite the sweltering heat, 3500+ people attended and enjoyed the outdoor event. 

GURJAR appreciates the enthusiastic participation from the community at large. The food vendors offered a variety of items at reasonable prices. Clothing and jewelry vendors did brisk business. Like every year, the plant lady from Florida was a hit, the crowd picked up a lot of jasmine and curry plants.


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Mayor Chau addressed the crowd, Rady Mom and Vanna Howard state Representatives were also present. 25 non-stop performances (dances and songs) from various dance schools and professional groups around the Boston area entertained the crowd.

Raffle drawings for the Turkish airline ticket to India, KitchenAid and Apple EarPods was a big hit.

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This event was sponsored by Josh Cellars, Point 32 Health Tufts Health Plan, Turkish Airlines, Laer Realty, Avidia Bank and DCU. Thank you sponsors!

Coming to food, food makes the event! We had over six vendors working very minute of the event and kept enthusiastic participant’s taste buds busy! The lines in front of every food vendor including the Ice Cream truck were very heartening to see. Some food vendors already asked to be included in the next year’s event. Hats off to vendors from the local area like Mela, Bawarchi, PD Mart the variety and quality of food was exceptional.


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We continue to grow and evolve our festival. Based on the feedback received, we plan to improve traffic flow and provide some shaded area near the stage so that performers and audience are close enough to feed off each other! 

GURJAR committee looks forward to seeing everybody next year!

Keep an eye out for GURJAR’s upcoming Navratri (Indian folk dance) festival on October 1st and October 8th at Reading Memorial High School. These events are always sold out so buy your tickets soon at Sulekha.com


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