(Source: Indian American IMPACT )
Breaking New Ground:
Our Spending Power is Epic
fastest growing segment of the U.S. in both population and buying
power, Asian Americans are advancing and evolving in ways that are
having a profound influence
on the American mainstream.
Asian Americans' spending power in the U.S. is expected to break $1.3 trillion by 2023, after topping $1 trillion in 2018.
If Asian Americans were a country, their spending would represent the eighteenth largest economy in the world.
Asian American path to purchase is a unique journey that’s informed by a
rich cultural heritage as well as the latest advancements in
stated Mariko Carpenter, Nielsen’s Vice President of Strategic Alliances.
“Globally and digitally connected Asian Americans are playing integral
roles, both as consumers and influencers, in shaping the next generation
of retail and e-commerce trends in
the U.S. and beyond."
2018, ten states accounted for 75% of Asian American buying power which
increased 50% over the last eight years. (Map courtesy of Nielsen)
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In this Issue
Catch up, register and purchase tickets for the upcoming events and concerts by Kala Tarangini - Raj Vaibhava, Draupadi Sharanagathi, Sajda-Richa Sharma, Night Wind, Abhishek Raghuram, Tejendra Majumdar, and 2019 MITHAS Membership. [more]
|New England Shri Raghavendra Swamy Brundavan Celebrates Sri Srinivasa Kalyana Mahotsava|
by Asha Joish & Rama Rao Vencharla
NESRSB celebrated ‘Srinivasa Kalyana Mahotsava’ with pomp and fervor on June 2, 2019, for universal welfare and prosperity of all. This extremely blissful celestial wedding of Lord Srinivasa and His consort, attended by over 400 devotees was performed in a very grand and traditional manner at Bhakta Samaj centre, Tyngsborough. [more]
|Talk On Nirvan Shatakam By Swami Paraprajnanda|
by Meenal Pandya
On June 1st and 2nd, Swamini Paraprajnananda – a disciple of Swami Viditatmanandji of Arsha Vidya Gurukulam in Saylorsburg, Pennsylvania - offered a two-day retreat on Vedanta exploring the meaning of Aatma Shatakam, also known as Nirvan Shatakam. Aatma Shatakam is a set of six slokas brimming with the essence of Vedanta philosophy written by Sri Adi Shankarachanrya. [more]
|Boston Celebrates Vijay Divas|
by Geetha Patil
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|Samsara: Dancing The Everyday|
by Geetha Patil
NATyA Dance Collective presented an amazing Bharatanatyam dance performance on the theme, “Samsara: Dancing the Everyday” at the Dance Complex, Cambridge, MA on Friday, May 31, 2019, and another one on Saturday, June 1, 2019. Hall full of dance lovers from different locations of Massachusetts attended the program with utmost zeal and interest. [more]
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